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The DreamHomeSweetHome
Marketing Plan
1. Aggressive Internet Marketing
Search Engines - Google, Yahoo, MSN
We work with the leading internet search engines to get our
website,
www.DreamHomeSweetHome.com, to the top of the relevant searches. In
doing so, we get thousands of visitors each month to access
our site. The more
people who have a chance to see your home for sale, the more
likely you will
top dollar for it.
MLS
Your home will be listed in the MLS (Multiple Listing
Service). This is the most
effective way to get your property in front of thousands of
potential buyers.
REALTOR.com
We are members of REALTOR.com's premium service. This gives
our listings
a higher profile than other homes for sale.
Other Internet Sources:
We also advertise our listings on all of the following sites:
- REMAX.com
- DreamHomeSweetHome.com
- SignOnSanDiego.com
- Union Tribune.com
- CraigsList.com
- MySpace.com
Mass Email
We have access to email lists for all active REALTORs in San
Diego County. We
send out direct emails to all agents countywide informing
them about your property.
2. Print Advertising
We advertise our listings in the
following:
- Union Tribune - Homebuyers Section, Open House
- RE/MAX Magazine - Monthly magazine distributed by RE/MAX
- Property Flyers - A custom flyer will be designed and available to
anyone who enters your home.
- Local Community Newspapers - Pacific Beach Bay & Press,
Clairemont Times, etc...
3. Direct Mail
Just Listed Postcards
Once we list your property, we send
our 200 direct mail post cards to 200 of your
surrounding neighbors. Many times,
neighbors are a good source of potential buyers
for your home.
Monthly Newsletter
On a monthly basis, we send our over
500 Real Estate Newsletters to clients in our
database.
4. Open House
We love to do open houses! This is a
great way to get people through your home.
5. Home Buyers Feedback
The DreamHomeSweetHome Team utilizes
a unique Home Feedback System that
generates the most real time and
accurate feedback potential buyers can give on your
home. By analyzing this data, we can
make sure that your home is priced according
to market conditions.
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